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Frontlion for Retail

Shoppers keep shopping. Associates keep selling.

Frontlion is the in-person service platform for retail: virtual queuing, appointments, and two-way texting across every store. Shoppers hold their place from their phones and keep shopping. Every customer meets the right associate at the right time.

Trusted across retail

A leading membership warehouse retailer 500+ clubs
A leading North American menswear retailer 750+ stores
A national HVAC distribution company Nationwide branches
Cable & Wireless (Flow/BTC) 79 stores across 18 Caribbean territories

Store Intelligence

Every customer journey, fully visible.

Who came in, why, how long they waited, and what came of it. Your digital channels have had this data for years. Now the floor does too.

Store visit journey Live view

Jordan M. · Denim fit consultation

Arrival
11:20 AM
Joined by QR code
Sales floor
11:24 AM
Browsing while waiting
Fitting room
11:36 AM
In progress

Conceptual journey map · demo data

Experience That Converts

Waiting becomes browsing.

Shoppers join from a QR code, keep browsing, and get a text when an associate is ready. Fewer walk-aways at the fitting room, more conversion at the register.

Live product animation

Associate Readiness

Every associate walks in ready.

The reason for the visit, purchase history, and preferences on screen before the conversation starts. Less time triaging the line, more time selling.

Suiting · Fitting 2 Now serving
Danielle R.

Suiting · Fit consultation · Fitting 2

Signed in
11:36 AM, from her phone
Segment
Loyalty member since 2023
Prior visits
Alterations, Jun 14 · Suiting, May 2
Measurements on file before arrival

Associate console, customer profile crop · demo data

Store Performance

Every store, run like your best store.

Wait times, abandonment, and service times compared across the fleet, so you can staff to real demand. Spot the slipping store weeks before it shows up in comp.

Live product animation · demo data

Built for Modern Retail

Real people, real stores, software on top.

Join by QR code or a text. Shop while your place holds. The associate calls the next name. Pick a moment.

Shopper checking her place in line from her phone in a bright boutique while an associate helps another customer among the shelves behind her

Next up

Sam C. Loyalty member

Fit consultation

Waiting 6 min

Your place in line

You're 3rd

about 8 min

Place held

Keep shopping. We'll text you when you're next.

Campaign photography with floating product UI · demo data

Purpose-Built

Five capabilities, one platform.

Start with the line. Grow into the rest without adding another vendor. White-labeled across thousands of stores.

Illustration of connected service points across a retail store on a coral brand field The connected store

Virtual Queuing

Shoppers hold their place and keep shopping.

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Appointments & Check-in

Fittings and consultations booked from any device.

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Customer Communications

Two-way SMS, WhatsApp, and RCS from arrival to checkout.

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Retail Media

Displays that recommend while shoppers wait.

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Multi-Location Insights

Every store measured, every trend visible.

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Retail Outcomes

Outcomes retailers measure

  • 19%

    revenue increase attributed to recaptured shopping time (retailer ROI review); ~$41M modeled potential

    Menswear retailer, 750+ stores

  • 800+

    associate hours freed per month, redirected to selling

    Menswear retailer, 750+ stores

  • $30.67

    avg basket increase; 19% lift in member shopping time and basket value in pilot

    Membership warehouse retailer, 500+ clubs

  • 70%

    reduction in queue length; ~200 customers/day/center

    National HVAC distribution company

Customers really like [the platform]. It makes them feel that they are not being ignored. It acknowledges that they are in the store.
Store Team Member, menswear retailer

Case Studies

How retailers run on Frontlion

See it in your stores.

A live walkthrough built around your formats, departments, and peak hours. Thirty minutes, built around your busiest store hour. No prep needed.